My Social Media Trend Predictions

Alex Greenwood
Nov 17, 2023

Social media continues to change and evolve. So, predicting the trends to come is challenging, to say the least. This week I returned to WHO-TV Des Moines’ Hello Iowa! show this week to look at my predictions from earlier this year about several social media-related apps and trends.

Alex Greenwood WHO TV

Here’s what we covered:

  • Twitter Is Now X: How is it doing?
  • “Edutainment” content will rule
  • BeReal will be a turning point for brands
  • The creator economy will continue to blossom
  • Employee advocacy will be the social media trend to talk abo
  • Social customer care will become a vehicle for surprise and delight marketing

Watch the video to see how I did!



Alex Greenwood

PR Consultant, Speaker, Podcast Producer/Host, Editor, and Award-Winning Writer of the John Pilate Mystery Series. Accomplished belly laugher.